Description
Table of Contents Table of Contents……………………………………………………2
Introduction…………………………………………………………………………………….3
Know Your Audience ……………………………………………………………………….4
The B.L.S Formula …………………………………………………………………………..7
Benefits, Logic, and Scarcity. ……………………………………………………………7
Set Yourself Apart………………………………………………………………………….10
U.S.P: Unique Selling Proposition…………………………………………………….10
Value Stack Strategy ……………………………………………………………………..13
The GAP Strategy ………………………………………………………………………….15
Loss Leader Strategy …………………………………………………………………….17
Qualify Your Customers………………………………………………………………….18
Incorporate Social Proof ………………………………………………………………..20
Provide Top-Notch Support ……………………………………………………………23
Final Thoughts ………………………………………………………………………………25
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